Betterwood Selected as One of the
2024-03-29
Recently, Beijing Business Daily and Deep Blue Think Tank jointly published the "2024 Tour...
Bettercard | A New Way to Experience Betterwood's Values
2024-01-19
Delonix Group stands as a prominent international hotel and experiential consumer group in...
Ruby Hotels and the New Wave of Travel Experience
2024-01-05
As travel becomes the "fifth major consumption demand" in people's daily lives, "individua...
Celebrating Delonix - A Year of Triumphs and Commitments
2024-01-05
In 2023, Delonix Group continued to expand its horizons, striving to become a leading inte...
Ruby Hotels Are Crafting a Calm Retreatin Urban Elegance
2023-12-28
In the hustle and bustle of urban life, people yearn to discover a tranquil and luxurious ...
Challenges in Sustaining Hotel Loyalty l Betterwood's Insight
2023-12-28
In the nowadays hospitality market, the traditional paradigms of hotel loyalty programs ar...
Betterwood's Immersive Membership Feast and Brand Evolution
2023-12-22
  Betterwood is the membership system under the luxurious Hotels brand Delonix Group,it ha...
How Delonix's Offerings Earned Them the 'Most Popular Hotel Brand' at the Golden Pillow Awards
2023-12-22
Delonix Group's Grand New Century Hotels has won the "Most Popular Hotel Brand" at the 20t...
Delonix's Winning Strategies in the Thriving Hotel Industry
2023-12-15
In recent years, western tourism resources have found an outlet, becoming a new hot spot f...
Ruby Hotel's European Elegance Meets Southern Charm in Shenzhen and Zhuhai
2023-12-15
Ruby Hotels, a legendary social lifestyle hotel brand from continental Europe, boasts 17 e...
The Transformed Membership System Betterwood ,          Surpassing 30 Million in Scale
Membership stands as the coveted battleground for expansion in the hotel industry. It not only manages existing customer bases but also continually attracts new users, forming a marketing loop from online interest to offline consumption. De...
2023-11-03
Delonix--The Hospitality Game Changer with Its Innovative Talent Strategy
Recently,  In authoritative media reports, Betterwood has pioneered a groundbreaking approach by calculating member points based on "length of stay." This innovative strat egy has led to a remarkable 65% increase in membershi...
2023-11-02
Ruby Hotels' Innovative Approach to Hospitality
Discerning travelers are in pursuit of much more than a mere respite for their weary heads. Nowadays, travelers aspirations transcend the conventional and seek to transcend the boundaries of traditional accommodation. They yearn for more th...
2023-10-20
Delonix Group's Influence on Asian Games and The City's Landscape
The 19th Asian Games have recently taken the world by storm, with the spotlight on Hangzhou, the main host city。Delonix Group, which has grown in tandem with the city, has also garnered attention. The hotels under its brand played a signifi...
2023-10-20
Delonix Group-Supporting the Asian Games and Marching Alongside City Development
The presence of high-end hotels in a city plays a crucial role in shaping its image, particularly when the city is hosting significant events. These hotels become the torchbearers of hospitality, leaving a lasting impression on visitors fro...
2023-10-16